Research Proposal for Marketing in the Cruise Ship industry Essay

Research Proposal for Marketing in the Cruise Ship industry - Essay Example While the American cruise industry has had a head start, the European Cruise Council (ECC) claims that Europe recently has become the centre of gravity for the cruise industry of the world with a record of 4 million travellers. The United Kingdom has one of the largest sources of market for European cruises which has a share of 1.3 million passengers for the year 2007 (ETN, 2008). However, with the setting in of global recession, the UK cruise industry has also been hard hit with a fall in travellers overseas as compared to other countries in Europe. Companies which deal with cruise tours have been hard hit with no option but to continue with scheduled tours. Industrialists consider these situations grave, and are of the view that they should shut down supply by cancelling bookings. Others, owners of cruise lines such as Carnival, Seatrade, and MSC Cruises especially, are of the view that companies need to continue in order to survive the meltdown (holidayinsider.com, 2009). In such hard times, it is critical that companies change their approaches to management and marketing. This is a tricky business when considering the structure and operation of cruise businesses. By and large the cruise ship industry has been one of the fastest growing industries with a brief history of growth stemming from during 1970s in the North America, even though its origin had been European. The style of service delivery, product, management and plans for tours are different from the usual customer service oriented industries. This is because the nature of the cruise industry is perishable; that is once the cruise is underway the value of the room booked ends. Cruise lines depend entirely on their passengers to generate revenue as well as operation. It is highly demand elastic which makes it one of the most volatile industries in the world. Companies,

Smoking in work place Essay Example | Topics and Well Written Essays - 2500 words

Smoking in work place - Essay Example This research will begin with the statement that in the United States, the negative effects of cigarette smoke were first mentioned in the 1960s, by the first Surgeon General. This report initiated the gradual disenchantment with cigarettes among the members of the American public. Today, advertisements, as well as cigarette packets, are required by law to contain warning labels. In many developed nations, advertisements of cigarettes are also banned on television. There are also messages against smoking that are carried across many media channels which speak of the detrimental effects of smoking on the human body. Â  According to Kim, Kamyab, Zhu, Volpp, Kim, and Kamyab, public health organizations in America spend millions of dollars on an annual basis in efforts to help addicted smokers to leave their destructive habits. Smoking is very addictive and many smokers try, unsuccessfully, every year, to stop their habits. They use books, group therapy, skin patches and even nicotine g um to try and stop their smoking habits. For those who cannot stop this habit, there is the very real possibility of having to contend with carcinogenic effects of ingesting the poisonous compounds that are found in the process of smoking cigarettes. Many medical authorities have also conducted a multitude of studies that have established that second-hand smoke can also affect the individuals who work around smokers.

Management of Change Case Study Example | Topics and Well Written Essays - 250 words

Management of Change - Case Study Example However, the management failed in addressing the short-term health risks of the long-sleeved shirts especially during the hot summer. It is true that there are many risk-behaviours, incidents and injuries that occur in the construction industry thus Main Roads department must focus on the occupational health and safety of its workforce estimated at 5,000 workers. There are some organizational barriers to change since the department of Main Roads has a centralised policy of resource allocation, bureaucratic procedures and a hierarchical structure thus hindering flow of information and fast decision-making. However, the Main Roads department claims that it cooperates with other government departments in implementation of policy agenda through consultations with stakeholders and external agencies. Surprisingly, the department did not consult with Cancer Council on the sun-safe strategies that will ensure workers are protected from skin cancer in the workplace, but relied on World Health Organization (WHO) advice on and figures that point out the Australia has the highest incidence of skin cancer. On the other hand, Cancer Council recommends that all workplaces to have ultraviolent (UV) radiation protection program that entails comprehensive policy and strategies of early detection and prevention of skin cancer. It is a fact that construction wo rkers have higher risk of skin cancer that all other workers due to long exposure to radiation from direct sunlight and UV rays. The Main Roads department has a positive culture that aims at protecting workers from health risks. The department has certain shared norms, customs and practices. However, the outside workers have the mentality that ‘as soon as the sun comes out you take your shirt off’. The department has created a powerful coalition â€Å" A Safety Leaders Group† that will steer the efforts of promoting positive safety staff attitudes in the

(Second Language acquisition) Data Collection Assignment requires Research Paper

(Second Language acquisition) Data Collection Assignment requires getting two language samples from second language learners - Research Paper Example However, in a bid to overcome barriers that could hinder one from acquiring new markets and opportunities, people have strived hard to beat all odds and perform feats previously considered impossible by their peers (Zaraysky 2009, 32). To understand the concept of second language acquisition, it is necessary to comprehend some factors that make a language harder to learn than another. The first of these factors is difference in grammatical structure of a language from another. Different languages have varied use of grammar. Whereas one language could demand that the verb comes before the subject, another could require that the subject comes before the verb. This causes initial confusion to the learner, slowing his pace and probability of grasping a new language. Second, a difference in pronunciation requirements of a language hinders one’s ability to articulate in speech a language he may have mastered its vocabulary. In addition, language learners are usually used to their lo cal accents and tone, and managing to cope with a foreign accent is sometimes nightmarish. Cultural differences between different language speakers influence their native language and the ease with which they can adapt to another cultural language (Blake 2008, 43). It is, therefore, important for a second language learner to understand the culture of the people he is learning their tongue. Aims and Objectives of the Research This inter-language data analysis aims at creating an understanding of differences between two sample languages. Upon gathering, analyzing and understanding these facts, there will be a clearer understanding of the difficulties one should expect while learning any of the two languages. In this case, German and English languages are compared and contrasted. Analysis of the languages is based on two samples of short essays (essay 1 and essay 2 available at the appendix). The objective of this comparison and contrast is to make learning the languages easy. Other th an the vocabulary aspect of the two languages, this research goes further to dissect each language in details and reveal their fine linguistic differences. Data pertaining to several aspects of the languages is a crucial facet of the research. Issues to do with pronunciation of English words against German language are considered at length. In addition, the research labors to find out grammatical differences between the two languages. The chief characteristic of this grammatical analysis is the order of verbs, subjects, nouns, pronouns and adjectives. Collected data is also used to create an awareness of the cultural differences, if any. It thereafter tries to offer solutions to the difficulties one observes in learning either English or German as a second language. Clearly, data collection and analysis of learning a second language will make the process of grasping German as a second language to a native English speaker easier. The research aims at lessening the time and effort one puts in learning a new lingo. By preparing one for the challenges to expect in learning a language and providing possible solutions to the hurdles, a learner is placed in a good position to learn fast. Data Collection Methods Methods used to collect data for this research was informed by several factors. It was necessary to put into consideration the data collection strategy, accuracy requirements of the research, skills of

The impact of World War II Term Paper Example | Topics and Well Written Essays - 1250 words

The impact of World War II - Term Paper Example The roaring 20’s also give the rise to employment laws and regulations, which consisted of minimum wage, 8 hour work shifts, and 5 days of regular work. Ford was the first company to introduce this idea behind a clever strategy of consumer spending. If it enabled its workers to have spare time, they would spend it in leisure which would boost the nation’s economy. The 1920’s also was marked by the Great Depression that occurred post World War I. In addition, the 1920’s signified the ban of alcohol through prohibition, which drastically reduced the death rate from drinking. The 18th Amendment was one of the critical elements that banned.One of the more prevalent and essential events that occurred during the 1920s was discrimination and racism that plagued the nation. The rise of William Simmon in 1920’s was drastic as the emergence of the new Klan began. As immigrants continued to pour in from nations, Simmons used this as fear tactic and as an oppor tunity to reap money where he sold memberships along with life insurances. The rebirth of the KKK continues to gain strong support as, Catholics, Jews and Chinese became target of hate crime. The whole nation and even Congress itself passed the National Origins Act, which limited citizenship to immigrants. Anti-immigration legislation such as this one was a critical element as it marked the beginning of restricting immigrants after the open door policy. The Progressive Era, which lasted until the 1920’s, was a response to an industrial era and a shout for reform.... The whole nation and even Congress itself passed the National Origins Act, which limited citizenship to immigrants. Anti-immigration legislation such as this one was a critical element as it marked the beginning of restricting immigrants after the open door policy. The Progressive Era, which lasted until the 1920’s, was a response to an industrial era and a shout for reform. Its effects touched virtually all Americans and transformed the role of government in American society. The Progressive Movement was successful as it was promoted by both parties in Congress. One of the prominent players in this reform was Theodore Roosevelt, who used his passive presence to dominate the political scene. In two terms of service, he solidified the navy, won the noble prize, aggressively pursued the building of the panama canal, and played a vital role in ending the Japanese-Russian war. He gained popularity amongst his supporters and tremendously helped the nation in the reform movement. Th e New Deal was one of the most essential legislation that continues to be prominent in American history. This deal was introduced by Franklin Roosevelt, who had a vision of reform to boost the United States economy back on its feet. FDR gained so much popularity by citizens that he was elected four times due to his reputation and the ongoing of the War. The New Deal enabled the American government to passively play the role of a â€Å"big government.† Prior to the depression, society felt that the government did not play a big role in regional community. However, that soon changed as the government began to directly implement programs and services that effected peoples’ lives

(Second Language acquisition) Data Collection Assignment requires Research Paper

(Second Language acquisition) Data Collection Assignment requires getting two language samples from second language learners - Research Paper Example However, in a bid to overcome barriers that could hinder one from acquiring new markets and opportunities, people have strived hard to beat all odds and perform feats previously considered impossible by their peers (Zaraysky 2009, 32). To understand the concept of second language acquisition, it is necessary to comprehend some factors that make a language harder to learn than another. The first of these factors is difference in grammatical structure of a language from another. Different languages have varied use of grammar. Whereas one language could demand that the verb comes before the subject, another could require that the subject comes before the verb. This causes initial confusion to the learner, slowing his pace and probability of grasping a new language. Second, a difference in pronunciation requirements of a language hinders one’s ability to articulate in speech a language he may have mastered its vocabulary. In addition, language learners are usually used to their lo cal accents and tone, and managing to cope with a foreign accent is sometimes nightmarish. Cultural differences between different language speakers influence their native language and the ease with which they can adapt to another cultural language (Blake 2008, 43). It is, therefore, important for a second language learner to understand the culture of the people he is learning their tongue. Aims and Objectives of the Research This inter-language data analysis aims at creating an understanding of differences between two sample languages. Upon gathering, analyzing and understanding these facts, there will be a clearer understanding of the difficulties one should expect while learning any of the two languages. In this case, German and English languages are compared and contrasted. Analysis of the languages is based on two samples of short essays (essay 1 and essay 2 available at the appendix). The objective of this comparison and contrast is to make learning the languages easy. Other th an the vocabulary aspect of the two languages, this research goes further to dissect each language in details and reveal their fine linguistic differences. Data pertaining to several aspects of the languages is a crucial facet of the research. Issues to do with pronunciation of English words against German language are considered at length. In addition, the research labors to find out grammatical differences between the two languages. The chief characteristic of this grammatical analysis is the order of verbs, subjects, nouns, pronouns and adjectives. Collected data is also used to create an awareness of the cultural differences, if any. It thereafter tries to offer solutions to the difficulties one observes in learning either English or German as a second language. Clearly, data collection and analysis of learning a second language will make the process of grasping German as a second language to a native English speaker easier. The research aims at lessening the time and effort one puts in learning a new lingo. By preparing one for the challenges to expect in learning a language and providing possible solutions to the hurdles, a learner is placed in a good position to learn fast. Data Collection Methods Methods used to collect data for this research was informed by several factors. It was necessary to put into consideration the data collection strategy, accuracy requirements of the research, skills of

Fidel Castro articulated a revolutionary vision in his 1953 trial Essay

Fidel Castro articulated a revolutionary vision in his 1953 trial defense, known as History Will Absolve Me. Upon what doc - Essay Example Castro was arrested and was sentenced to prison for fifteen years. During his trial in 1959, Fidel Castro had offered a long four-hour speech supporting the cause of the attack he had led and defended himself. This speech was later published in the form of a manifesto in the July 26th Movement which ultimately overthrew the then ruling Batista government and came to power in 1959 1. In the four hour long speech, Fidel Castro tried to speak about how he was denied justice and a fair legal aid. He spoke of how the jurist who was appointed to defend him was not given the permission to meet Castro in the required times. And this was the reason why he chose to defend himself in the trial. The revolutionary instances in the speech In the trial, Castro spoke about the positive intentions behind his actions. He recalled how he was questioned by the prosecutor and a large group of twenty defense attorneys. He had provided them with the correct facts and figures as well as the amount of money spent. He also mentioned the way the money was gathered and the arms rounded up. Castro was fearless in his trial and tried to hide nothing. He mentioned that it was achieved by the sacrifices of the country men who did not have any precedent seen in the history of the Cuban Republic. Fidel had spoken of the missions which inspired them in their national struggle. He also spoke of the humane and generous treatment which the party had faced in times of their adversaries. He stressed that if he was able to mention that the persons falsely accused in the trial were not related with him in any way, it was only because of his comrades and party members who were brave enough to accept their roles. He further mentioned that no amount of pain or suffering could deter their determination in being called as revolutionaries or patriots to their motherland. He spoke of how he and his comrades were kept separate from each other but they all ended up having the same plan and thinking. He then sai d then when revolutionary men carry the same ideals burning in their hearts no form of barrier could isolate them whether it is a prison wall or a sod of cemeteries. It was a single memory, one spirit, a single idea, a combined conscience and a single dignity that helped to sustain them2. He spoke of the different treacherous lies and deceits that were hurled against the freedom fighters. He spoke of the inhuman conditions in which the Cuban revolutionaries were treated3. In another instant, Castro spoke about how he was dishonored by the army personnel who also violated the orders of the court. Castro was even denied from talking with his peers4. These sentiments helped in fuelling the nationalist sentiment and the revolutionary struggle. Key revolutionary laws Fidel Castro had said that dictatorship is an unconstitutional feature5. Castro said that there were five revolutionary laws which could have been implemented after the capture of Moncada Barracks. The first revolutionary la w would return sovereignty and power to its people which would help to proclaim the 1940 Constitution that is the Supreme Law of the State6. The second revolutionary law was to give non-mortgageable as well as non-transferable possession of the land to all the tenants as well as subtenant farmers, lessees, the share croppers and the squatters who were found to hold five caballerias of the lands or even less. The third revolutionary